AI.
INNOVATION.
RESPONSIBILITY.
SFI MediaFutures is a world-class research centre based in Bergen’s Media City, dedicated to developing responsible AI-driven media technology for ethical and effective user engagement, content production, and audience understanding, in collaboration with leading national and international media and research partners.
News
ANNUAL MEETING: Call for posters
We invite students from all areas of media studies, information sciences, informatics and other related fields to submit a poster for our Annual Meeting on November, 13, 2025. MediaFutures is a centre for research-based innovation at the Department...
Attending RecSys 2025 with six papers
We are proud to share that six of our research papers have been accepted for presentation at different workshops co-located with ACM RecSys 2025 in Prague. Our accepted contributions cover a diverse range of topics at the intersection of news...
Norway: Where OpenAI builds its first European AI Data Centre
Today, Aker and NScale announced their investment in building Europe’s first OpenAI Data Centre, which will be located in Northern Norway.
AiModerator helps you to contextualise facts in political debate videos
Do you remember the presidential debates between Biden and Trump in 2020? Let me help you. These debates were chaos, theatrics, purely a stream of thoughts hard to follow as a watcher. Trump was interrupting both Biden and the moderator, changing...
Upcoming events
Arctic Frontiers 2026 – Turn of the Tide
Arctic Frontiers 2026 – Turn of the Tide
Innovation Work in Academia: SFI MediaFutures’ Approach and Experience.
Innovation Work in Academia: SFI MediaFutures’ Approach and Experience.
Why should we consider ethical and societal aspects in the development of language models?
Why should we consider ethical and societal aspects in the development of language models?
Samia Touileb & Lilja Øvrelid at the Norwegian Academy of Science and Letters
Samia Touileb & Lilja Øvrelid at the Norwegian Academy of Science and Letters
Find us
Lars Hilles gate 30
5008 Bergen
Norway
Contact us
MediaFutures
Office@mediafutures.no
Responsible Editor:
Centre Director Prof. Dr. Christoph Trattner
Christoph.Trattner@uib.no
Hosted by
PARTNERS
CLUSTER
FUNDED BY
Copyright © University of Bergen 2024