AI.

INNOVATION.

RESPONSIBILITY.

SFI MediaFutures is a world-class research centre based in Bergen’s Media City, dedicated to developing responsible AI-driven media technology for ethical and effective user engagement, content production, and audience understanding, in collaboration with leading national and international media and research partners.

News

MediaFutures welcomes Wolftech Broadcast Solutions as a new partner

Jan 11, 2022

We are delighted to announce that Wolftech Broadcast Solutions is joining the MediaFutures consortium and will be contributing to Work Package 3 – Media Content Production & Analysis.

One Year of MediaFutures: A Review.

Dec 18, 2021

2021 has yet been another year of transition and adaptation, as we continued to navigate through the COVID-19 pandemic. Despite many challenges, MediaFutures delivered impactful research, innovation and high-quality work. We thank everyone who has contributed to MediaFutures’ success over this past year. Allow us to share with you some highlights and news stories, chronicling the Centre’s growth and achievements in 2021.

Meet the Team. Interview with Researcher Erik Knudsen

Dec 14, 2021

In Meet the Team series we introduce our audience to the brilliant people working at MediaFutures. Get to know us better by discovering who we are and what we do.
This week we are interviewing Erik Knudsen, researcher in Work Package 1 – Understanding Media Experiences.

Meet the Team. Interview with PhD Candidate Ayoub El Majjodi.

Dec 8, 2021

In Meet the Team series we introduce our audience to the brilliant people working at MediaFutures. Get to know us better by discovering who we are and what we do.
This week we are interviewing Ayoub El Majjodi, PhD candidate, associated with Work Package 2 – User Modeling, Personalization & Engagement.