AI.
INNOVATION.
RESPONSIBILITY.
SFI MediaFutures is a world-class research centre based in Bergen’s Media City, dedicated to developing responsible AI-driven media technology for ethical and effective user engagement, content production, and audience understanding, in collaboration with leading national and international media and research partners.
News
MediaFutures’ Annual Report 2021 is now available
An online version of the MediaFutures Annual Report 2021 is now available. The report provides details on our performance in 2021, and includes information on activities, staffing and funding.
MediaFutures’ New Publication with Honorable Mention at the IEEE VR 2022 Conference
Research paper RedirectedDoors: Redirection While Opening Doors in Virtual Reality by MediaFutures’ WP4 leader Morten Fjeld, Yukai Hoshikawa, Kazuyuki Fujita, Kazuki Takashima, Morten Fjeld, Yoshifumi Kitamura received “Honorable Mention” at the IEEE VR 2022 Conference.
ERC Consolidator Grant for MediaFutures WP1 co-Leader Hallvard Moe
It is with great pleasure to inform that Hallvard Moe has been awarded the prestigious ERC Consolidator Grant for his research project PREPARE. The grant is considered Europe’s most competitive, with an overall success rate estimated at 12%.
Meet the Team. Interview with PhD Candidate Jonathan Geffen
In Meet the Team series we introduce our audience to the brilliant people working at MediaFutures. Get to know us better by discovering who we are and what we do.
This week we are interviewing Jonathan Geffen, PhD candidate, associated with Work Package 4 – Media Content Interaction & Accessibility.
Upcoming events
Bridging AI and Behavior Change (ABC)
Bridging AI and Behavior Change (ABC)
Arctic Frontiers 2026 – Turn of the Tide
Arctic Frontiers 2026 – Turn of the Tide
Find us
Lars Hilles gate 30
5008 Bergen
Norway
Contact us
MediaFutures
Office@mediafutures.no
Responsible Editor:
Centre Director Prof. Dr. Christoph Trattner
Christoph.Trattner@uib.no
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