AI.
INNOVATION.
RESPONSIBILITY.
SFI MediaFutures is a world-class research centre based in Bergen’s Media City, dedicated to developing responsible AI-driven media technology for ethical and effective user engagement, content production, and audience understanding, in collaboration with leading national and international media and research partners.
News
AI and High-Quality Journalism: A New Vision Paper by MediaFutures
Researchers and industry partners at MediaFutures, have published a vison paper exploring the potential of AI to enhance the production of high-quality journalism. The authors discuss how artificial intelligence can be applied at every stage of journalistic value chain, supporting more trustworthy content for consumers.
From master thesis to publication in a top-international academic journal
Graduate student Aslaug Angelsen has achieved a remarkable feat under the supervison of MediaFutures’ director Christoph Trattner and associate professor Alain Starke. Angelsen has succeeded in having her research article, which builds upon her master’s thesis, accepted for publication in the prominent journal, Nature Food.
Exploring young people’s reluctance to pay for digital news: findings from a study by Borchgrevink-Brækhus & Moe
A recent study by Marianne Borchgrevink- Brækhus and Hallvard Moe challenges the assumption that non-subscribers are inherently opposed to paying for digital news. The research reveals lack of exclusivity, unattractive payment models, and subscription news as too time-consuming, as the main reasons for young people’s unwillingness to pay for online content, and identifies a strong preference for using multiple news providers among young audiences.
Winner of the Norsk Medietidskrift’s Research Paper of the Year announced
MediaFutures’ PhD candidate Marianne Borchgrevink-Brækhus won Research Paper of the Year award conferred by the Norsk Medietidskrift for her study of the transition to algorithm-driven front pages in two Norwegian online newspapers.
Upcoming events
Call for Participation: Workshop Tracking Eyes and Mind
Call for Participation: Workshop Tracking Eyes and Mind
Nordic Media Days (Nordiske Mediedager)
Nordic Media Days (Nordiske Mediedager)
MediaFutures Series Seminar: Soheila Molaei “From Graphs to Graph Neural Networks: Applications in Multi-Modal Heterogeneous Real-World Data”
MediaFutures Series Seminar: Soheila Molaei “From Graphs to Graph Neural Networks: Applications in Multi-Modal Heterogeneous Real-World Data”
UiB AI Seminar: AI Alignment
UiB AI Seminar: AI Alignment
Find us
Lars Hilles gate 30
5008 Bergen
Norway
Contact us
MediaFutures
Office@mediafutures.no
Responsible Editor:
Centre Director Prof. Dr. Christoph Trattner
Christoph.Trattner@uib.no
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