Operationalizing exposure diversity. Journal Article Hallvard Moe; Jan Fredrik Hovden; Kari Karppinen In: European Journal of Communication, pp. 1-2, 2020, (Pre SFI). @article{Moe2020,
title = {Operationalizing exposure diversity.},
author = {Hallvard Moe and Jan Fredrik Hovden and Kari Karppinen},
url = {https://journals.sagepub.com/doi/pdf/10.1177/0267323120966849},
doi = {10.1177/0267323120966849},
year = {2020},
date = {2020-10-29},
journal = {European Journal of Communication},
pages = {1-2},
abstract = {The concept of exposure diversity, the diversity of information that people actually access and use, has recently gained prominence in media policy debates. This aspect of media diversity, however, remains difficult to define, measure or implement in actual policy. In this article, we propose an empirical approach that operationalizes exposure diversity in terms of news and current affairs providers in the media repertoire of different social groups. This can be studied through cluster analysis of survey data on respondents’ combinations of use of different media providers and outlets. The article first discusses exposure diversity as a media policy aim. We then outline our proposal on how to take the debate a step further through empirical analysis of media repertoires, with an illustration of how such an analysis may be conducted using survey data from Norway.},
note = {Pre SFI},
keywords = {Exposure Diversity, Media Diversity, Media Policy, Media Repertoires, Survey, WP1: Understanding Media Experiences},
pubstate = {published},
tppubtype = {article}
}
The concept of exposure diversity, the diversity of information that people actually access and use, has recently gained prominence in media policy debates. This aspect of media diversity, however, remains difficult to define, measure or implement in actual policy. In this article, we propose an empirical approach that operationalizes exposure diversity in terms of news and current affairs providers in the media repertoire of different social groups. This can be studied through cluster analysis of survey data on respondents’ combinations of use of different media providers and outlets. The article first discusses exposure diversity as a media policy aim. We then outline our proposal on how to take the debate a step further through empirical analysis of media repertoires, with an illustration of how such an analysis may be conducted using survey data from Norway. |
Is public service broadcasting a threat to commercial media? Journal Article Helle Sjøvaag; Truls André Pedersen; Thomas Owren In: Media, Culture & Society, vol. 46, no. 1, pp. 808-827, 2018, (Pre SFI). @article{Sjøvaag2018c,
title = {Is public service broadcasting a threat to commercial media?},
author = {Helle Sjøvaag and Truls André Pedersen and Thomas Owren},
url = {https://journals.sagepub.com/doi/pdf/10.1177/0163443718818354},
doi = {https://doi.org/10.1177/0163443718818354},
year = {2018},
date = {2018-12-20},
journal = {Media, Culture & Society},
volume = {46},
number = {1},
pages = {808-827},
abstract = {This article asks to what extent public service broadcasting’s online news service resembles that of commercial media. The context of this inquiry is claims of ‘out-crowding’ facing public service broadcasters across Europe. In Norway, commercial players in this debate accuse the public service broadcaster, NRK, of being too similar to competitors in the private sector for commercial operators to attain sustainable revenues in the online realm. To ascertain the extent to what these claims are warranted, this article compares NRK’s online content with that of nine commercial competitors in national and local markets, using a hybrid methodological approach combining quantitative content analysis with Latent Dirichlet allocation, analysing in excess of 115,000 documents. Findings show that commercial operators resemble each other more than they do NRK, indicating closer competition in the commercial segment than between the public service broadcaster and market players.},
note = {Pre SFI},
keywords = {Commercial media, Content analysis, Latent Dirichlet allocationand Engagement, Media Diversity, Media Policy, Online news, Publice Service Broadcasting, WP2: User Modeling Personalization and Engagement},
pubstate = {published},
tppubtype = {article}
}
This article asks to what extent public service broadcasting’s online news service resembles that of commercial media. The context of this inquiry is claims of ‘out-crowding’ facing public service broadcasters across Europe. In Norway, commercial players in this debate accuse the public service broadcaster, NRK, of being too similar to competitors in the private sector for commercial operators to attain sustainable revenues in the online realm. To ascertain the extent to what these claims are warranted, this article compares NRK’s online content with that of nine commercial competitors in national and local markets, using a hybrid methodological approach combining quantitative content analysis with Latent Dirichlet allocation, analysing in excess of 115,000 documents. Findings show that commercial operators resemble each other more than they do NRK, indicating closer competition in the commercial segment than between the public service broadcaster and market players. |